• Content Creation Skills • Editing Skills • Content Planning Skills • Research Skills SEO Skills • Data analysis skills Content Creator Social Media Strategist Social Media Consultant ( SMO) Mona Gharib Skills Summary Highly motivated, productive, and passionate content creator and social media strategist who seeks a position that can utilize the skills and experience that benefit mutual growth and success. Work Experience Content Marketing Strategist - Remotely ( Aug.2020- Present) - Conceptualize new ideas for social media content. - Develop and implement strategies to increase brand awareness across social media channels and drive traffic to the website. - Produce ideas for visual content. ( GIFs, infographics, short-form video editorial script) that fits the tone, voice, and message of the brand. - Provide visual briefs to designers to produce compelling copy and visually stunning graphic designs. - Conduct keyword research and use SEO guidelines to optimize content. - Edit and proofread written pieces before publication and translate them upon request (including marketing collateral). - Analyze campaign metrics, prepare performance reports and provide recommendations. - Support the marketing team in creating marketing collateral (such as flyers, and brochures) Identify customers’ needs and recommend new content that helps them meet their needs with our products. Keep abreast with industry and market trends and best practices. Content Writer- Part-Time ( Jan 2021- March 2021) Brand strategy documentation ( Brand DNA): Understand written briefs and meet with clients to discuss brand specifics: - Brand Purpose, Vision, and Values. - Brand STP (Segmentation, Targeting, and Positioning). - Brand Messaging (Verbal Identity). - Name Suggestion. Content creation: - Create appropriate website content aligned with the brand strategy ( medical center in Al Madina Al- Mnwara) - Produced abstracts for brands and documented the challenges that faced the designers in creating brands’ visual identities. Ph.:************** :************** Email: ************** Brands i’ve worked with Content Creator& Social Media Strategist ( Jan 2021- March 2021) - Create social media strategy and editorials - Visual Idea& content for social media and website - Assist the designers to help them create appealing visual content. ************** Work Experience Marketing Communication Supervisor ( Aug.2019- Jan 2020) - Produce, develop and update sales & marketing collateral. (brochures, flyers, emails, sales aids, etc.) - Write taglines, slogans, headlines, and ad content. - Produce and update website content. - Support the development of the company’s social media strategy. - Craft newsletters with company updates. - Ensure effective and timely communication with exhibitors and sponsors about exhibit show details and deliverables. - Collaborate with sales, digital marketing, customer relations, and event manager. Social Media Specialist - Digital Marketing ( April 2019- Aug 2019) - Develop social media content strategies. - Plan, create, publish and distribute new content (including original text, images, and videos) daily that builds meaningful connections, increases brand awareness, and encourages employees (agents) to engage and attract job seekers to apply. - Provide a visual brief for the art department to perfectly visualize ideas. Prepare monthly reports on social media marketing efforts. - Collaborate with hr departments to stay updated on new openings to be announced on social media platforms. - Search for Social Media recruiting strategies and the best inspirational ideas and content to develop a unique social media strategy that attracts both active and passive candidates. Content Writer- Full Time ( Jan 2020- April 2020) Biznex Holding companies and projects ( Counsel Masters for Consultancy & Crowd for Events) - Create compelling copy/content for digital and integrated advertising/marketing campaigns that span numerous channels (websites, social media, digital, print, and video). - Editorial governance to make sure content is consistent with brand voice, style, and tone thats is addressed by clients. - Communicate with clients to ensure that all their requirements are understood and addressed. - Thoroughly research topics to enhance and substantiate content. Work Experience Call Center Representative- Customer Care ( Nov 2017 -March 2018) - Answer inquiries and questions, handle complaints. - Identify customers' needs, clarify information, research every issue and provide solutions and/or alternatives. Purchasing Specialist- Supply Chain ( October 2015 -May 2017) - Interface with Product Line Planning Manager to plan and prioritize purchasing activities. - Review planned orders, create requisitions for purchased items, and manage approval process. - Transmit and prioritize approved purchase orders and supporting documents to supplier. - Track order acknowledgement, prepare and communicate shortage and backlog reports, and provide visibility of potential interruptions to internal customers. - Tracks orders and confirm system lead times, delivery dates, and costs. - Review, update, and maintain purchase orders until they are closed. - Ensure orders adhere to supplier agreements and contracts; report non conformances. - Lead finance and logistics staff in resolving reception and invoice discrepancies. Facilities Administrator- HR Department (Feb 2012 -Aug 2015) - Maintain security by following procedures; monitoring logbooks; issuing visitor badges and temporary cards for employees. - Provide information about the company to existing and potential clients. - Direct visitors to appropriate contacts. - Track meeting acceptance, declines, and any requested changes in meeting time or place on. - Daily basis (Mark meetings that happened versus no-shows). Community Manager ( April 2018- April 2019) - Generate, edit, publish and share daily content (original text, images, video). - Produce creative, grammatically correct captions that deliver the message at its best. - Create and maintain social media editorial calendar. - Monitor and engage in online conversations about the company and resolve consumer complaints found online. - Brainstorm with the designer to ensure the content is informative and appealing. - Conduct competitive analysis to identify areas where we can improve. - Conduct social listening to monitor positive/negative comments. - Generate comprehensive reports on overall community sentiment, and analyze and report KPIs. - Stay up to date with the latest social media best practices and technologies. - Work on multiple projects simultaneously and juggle writing demands. - October 6 University- Student Culture Committee Event Coordinator ( Volunteer) 3 academic year 2008 -2011 - Organize conferences, symposia, seminars, workshops, and other cultural activities. - Organize the venue and ensure that it is appropriately set up, about seating and - décor. - Coordinate with vendors, exhibitors, and stakeholders during event planning. - Coordinate event entertainment, including music, performers, and guest speakers. - Schedule speakers, vendors, and participants. - Coordinate and monitor event timelines and ensure deadlines are met. - Track event key performance areas and identify items to work on for future events. - Events : International Day Festival Orphans Day Career Day Work Experience Education Faculty of Economics and Management (English section) Political Science Major October 6 University, Giza, Egypt 2011 Graduation project: Explaining and Modeling Democratic Transitions– Theories of Dictatorships Case study: Chile's Return to Democracy LANGUAGES Arabic: Native Language, fluent spoken and written. English: First Language, fluent spoken and written. SKILLS Excellent writing and editing skills in Arabic and English. Background in different fields. Extensive knowledge of social media analytics with the ability to make creative decisions based on results. Well-versed in the fundamentals of SEO and how to apply them to create content that improves visibility on search engines. Ability to manage multiple projects simultaneously and work autonomously in a fast- paced environment. High communications skills. ability to multitask and perform under tight deadlines Detail & result oriented Saudi 100% Egyptian 100% Palestinian 80% ARABIC ACCENTS