About
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Shamy Stores
Role Title
Content Strategist
Start Date Sep 1, 2019
End Date Nov 30, 2020
Description
Job Responsibilities:
- Managing the editorial calendar to ensure timely publication
- Assigning blog posts to writers
- Identifying gaps in our content and recommending new topics
- Creating style guides to use as a reference
- Proofreading and editing written pieces before publication
- Conducting keyword and SEO research to understand customers’ needs
- Monitoring web traffic and engagement (e.g. conversions and bounce rates)
- Coordinating with marketing and design teams to illustrate articles
- Following industry-related news and generating ideas around trending topics
- Reviewing and updating published content as needed.
Mega Trust Holding Group
Role Title
Content Marketing Strategist
Start Date Jun 1, 2019
End Date Oct 31, 2021
Description
Managing the editorial calendar to ensure timely publication
- Assigning blog posts to writers
- Identifying gaps in our content and recommending new topics
- Creating style guides to use as a reference
- Proofreading and editing written pieces before publication
- Conducting keyword and SEO research to understand customers’ needs
- Monitoring web traffic and engagement (e.g. conversions and bounce rates)
- Coordinating with marketing and design teams to illustrate articles
- Following industry-related news and generating ideas around trending topics
- Reviewing and updating published content as needed.
Swvl
Role Title
Sr. Global Growth Content
Start Date Mar 1, 2021
End Date Current
Description
Full-time Global Copywriter for Swvl's Digital and Growth
Liquid Agency
Role Title
Content Marketing Manager
Start Date May 1, 2020
End Date Dec 31, 2020
Description
I was responsible for:
1. Building Strategies for digital and offline content
2. Leading & Training our team of copywriters
- Collaborate with marketing and design teams to plan and develop site content,
style, and layout
- Create and publish engaging content
- Edit, proofread and improve writers’ posts
- Liaise with content writers to ensure brand consistency
- Optimize content according to SEO
- Use content management systems to analyze website traffic and users
engagement metrics
- Manage content distribution to online channels and social media platforms to
increase web traffic
- Develop an editorial calendar and ensure content team is on board
- Ensure compliance with the law (e.g. copyright and data protection)
- Stay up-to-date with developments and generate new ideas to draw the
audience’s attention
FTD Partners
Role Title
Content Manager
Start Date Feb 1, 2020
End Date Dec 31, 2020
Description
Job Responsibilities:
- Develop a content strategy aligned with short-term and long-term
marketing targets
- Collaborate with marketing and design teams to plan and develop site
content, style, and layout
- Create and publish engaging content
- Edit, proofread and improve writers’ posts
- Liaise with content writers to ensure brand consistency
- Optimize content according to SEO
- Use content management systems to analyze website traffic and
users engagement metrics
- Manage content distribution to online channels and social media
platforms to increase web traffic
- Develop an editorial calendar and ensure content team is on board
- Ensure compliance with the law (e.g. copyright and data protection)
- Stay up-to-date with developments and generate new ideas to draw
the audience’s attention